In the distribution of investment products, advisers and distributors often receive compensation via rebates (upfront or ongoing) and trailer fees (continuing payments based on assets under management). These payments are typically calculated as a few basis points on the notional invested and are designed to compensate the advisor for marketing, client servicing and due diligence. Properly administered, such incentive structures align the interests of managers and distributors: advisors have a financial reason to recommend the product and to provide ongoing support, which can help grow AUM. Transparency is critical—platforms like Lynk Markets centralize fee calculations and reporting so that all parties know the exact basis and timing of payments, reducing disputes and ensuring compliance with regulations.